Stories from the saddle

Training Tips, Gear Advice and Life from the Road

How to Wear Bike Shorts (The Cyclist Guide)

Bike shorts give you an aerodynamic edge and are designed to fit with your saddle to provide you optimal comfort. Here’s our cycling short style guide for those who want to know how to wear bike shorts like a pro.

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large group of cyclists wearing bike helmets

Ultimate Bike Helmet Size, Fit, & Style Guide

Gear Tips, Lifestyle

Wearing a bike helmet is a no-brainer! In this guide, we'll show you how to measure your head for a helmet, ensuring the correct size, along with looking at various helmets and what features to look for.

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Cyclist out for a ride

10 Best Road Bike Trails in Georgia


Georgia is one of the South’s best states for bike trails. While there are many great options, here are 10 of our favorite bike trails in Georgia. Now grab your bike and get going!

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cyclists out for training ride

Cycling Training Plan for Beginners

Training Intel

Whether you’re prepping for your first ride or training for your first Gran Fondo our cycling training plans will have you ready for your big ride. Check out our 4, 8, & 12-week cycling training plans.

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Member Portraits

Stories from the riders who inspire us.
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Hincapie Ambassador Fede Lopez

From Couch to Ironman

“When I finished that triathlon, I knew in my heart that this wasn’t temporary.”

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