Road Cycling
Collection /
Firma
Introducing Firma, our latest collection of cycling apparel designed for performance and style. The jersey features sleek, laser-cut, elbow-length set-in sleeves and a clever pocket setup with a mesh storage bag over the classic three-pocket design, perfect for your jacket or vest. Our bibs are made with ultra-compressive lycra panels for maximum support and abrasion resistance, ensuring comfort and durability on every ride.
Customize This Collection
Explore the collection & reach out to an expert to pick your apparel.
The Firma Collection
Customize This Collection
Explore the collection & reach out to an expert to pick your apparel.
Customizable Collections
Choose the line that’s best suited for your riding style and climate.
Cycling Is Our Life
We’re not a bike company. We’re a people-who-ride-bikes company — founded by a family who loves riding bikes. Cycling is more than what we do. It’s who we are. That’s why we work so hard to make the cycling community better for riders just like you.