Hincapie Cycling Jerseys, Custom Kits, Gran Fondo

Ride Through the Tennessee Mountains

Sign up for Gran Fondo Hincapie-Chattanooga before online registration closes April 7.

Cycling is Our Life

This sport is in our head and in our hearts. Every day, we work to create premium quality apparel and high-end cycling experiences for you and other members of our community. Join the ride.

Score Some Deals

All winter apparel is 30% off now thru March 24.

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Not Your Average Event Jersey

Create a high-quality jersey for your nonprofit that they'll wear year-round.

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Save on the Most Adventurous Gran Fondo Hincapie

Register for Gran Fondo Hincapie-Boise before rates increase April 8.

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Stories from the Saddle

Travelers Rest’s Hotel Domestique and Restaurant 17 Under New Ownership Group

George Hincapie and Rich Hincapie have partnered with Ben Navarro to buy out the majority owner of the hotel and restaurant.

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Tips for Your First Gran Fondo Hincapie

Hincapie ambassadors share their insight on training and riding in the top-rated gran fondo in the United States.

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The Hincapie Way

We Are Family
We Are Family

We Are Family

Like many cyclists, George and Rich Hincapie were introduced to bikes when they were kids. Unlike many cyclists, though, the boys took this hobby and turned it into professional careers. So, what began as a family passion continues to stay in the family—only this time as a business. Meaning values like loyalty, honesty, and love steer how we run the business, every single day.

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We Are Cyclists
We Are Cyclists

We Are Cyclists

We don’t just make apparel. We ride in it. Because cycling defines every aspect of our lives. Whether it’s a lunch break ride with coworkers, events that bring in more than 2,000 cyclists from around the world, or the 17 yellow jerseys that line the walls of Hincapie HQ and George’s home, we know this sport. So when we say we know cycling, we mean we live cycling.

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We Are Makers
We Are Makers

We Are Makers

We believe creating cycling apparel is an art. Every pattern, every stitch, every line and curve is studied and perfected. And before our apparel hits the market, we ride in it, and our team does too—12,000 miles a year, many times in extreme conditions. So when the piece finally hits your hands, rest assured that we believe in it.

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