Stay Motivated This Winter: Tips for Crushing Your Cycling Goals in the Cold Months

Winter weather can pose a significant challenge for cyclists, both mentally and physically. Cold temperatures, shorter daylight hours, and unpredictable conditions often make it harder to stay motivated to ride and train. But according to...
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Downtime for Holowesko | Citadel p/b Hincapie Sportswear

The guys of Holowesko | Citadel p/b Hincapie Sportswear spend the season topping charts and breaking records. So during the off season, they all deserve to lay low and take a break. While there's still...

Staying On in the Off Season

To set yourself up for a successful indoor training session, it’s best to create your own personal "Pain Cave,” where you’ll have the freedom to ride uninterrupted. Here are a few tips for setting up...

The Story of Hincapie Sportswear

We are Hincapie. We're founded on family values, and we're run by family. We love our city and the cycling community who inhabits it. Explore our company, and hear from George what he hopes for...

Spreading Holiday Cycling Cheer

#RideHincapie Ambassador Bobby Parker spread the cycling love this holiday season. A local corps officer of the Salvation Army in Lubbock, Texas, Parker made it his mission to provide bicycles to the underprivileged in his...

Our #HincapieFamily

With the holidays upon us, I’m reminded of how thankful I am for my family. Not only do I get to spend the holidays with them, but also I have the pleasure of working with...

The Great Cycling Debate: Bibs versus Shorts

Just like some people argue over Coca-Cola over Pepsi, or others vehemently debate over the better condiment (what doesn’t go with ranch?), in our world, it’s bibs versus shorts.

Hincapie + Betty Designs

We are excited to be in partnership with Betty Designs. On April 1st, they launched their new website featuring new inline collections. Hincapie Sportswear is very proud of our first major collaboration with Kristin Mayer....

Where is Your Paris-Roubaix?

On the eve of what’s arguably the most iconic classic of the year we set out to chronicle most epic Paris-Roubaix-style races around the country. These are where the hardest of the hard men come...

George Hincapie Racing to Excellence Award

Matt Updike doesn’t let bad circumstances get in his way. In 1997 a car accident left him paralyzed from the chest down, but that didn’t stop him from enjoying the sports he loves: cycling and...
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Cycling Is Our Life

We’re not a bike company. We’re a people-who-ride-bikes company — founded by a family who loves riding bikes. Cycling is more than what we do. It’s who we are. That’s why we work so hard to make the cycling community better for riders just like you.