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Stories from the Saddle

Cycling apparel Lifestyle

The 17 Best Gifts for Cyclists (2024 Guide)

We've curated a list of 17 of the best gifts for cyclists, from performance-boosting equipment to comfortable apparel, to elevate their performance and ride experience. 
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Cycling apparel Gear tips Lifestyle

Bike Shorts vs. Cycling Bib Shorts: Which is Better?

Every cyclist must make the choice, bike shorts or bib shorts? Cycling bib shorts and bike shorts have their share of pros and cons. We explore both options so you can decide which type of...
Cycling apparel Gear tips

How to Buy Bike Shorts: Sizing, Fit, & Style Guide

A great pair of cycling shorts can make all the difference between an uncomfortable ride and an enjoyable ride. Use this guide when shopping for bike shorts to help you find the perfect size, fit,...
Cycling apparel Lifestyle

Not Your Average Cycling Club

Hincapie Cycling Society (HCS) is the brainchild of George and Rich Hincapie, inspired from the guidance they received from their own hometown cycling club growing up in Queens.
Custom cycling kit Cycling apparel Member portraits

A Skinsuit and a Hug

Star Track Cycling teaches inner-city kids the ins and outs of riding a bike—and growing up.
Customers Cycling apparel Member portraits

Back to the Basics

Bob Latsha of Millersburg Velo Club creates a community of cycling grounded in hard work and good values.
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Never Forget

Firefighter Dennis Short pays homage to fallen heroes through the design of his World Police and Fire Games cycling kit.
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...Or don't—I'm Riding Anyway.

Tips for keeping dry when the clouds are hovering.
Customers Cycling apparel Member portraits

Wheel Power

Mary Clark of Greenville, South Carolina, creates her own bike—and destiny
Cycling apparel Member portraits

High Cycling Fashion

Alex Ostroy of Poseur Sport collaborates with Hincapie Sportswear.
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Cycling Is Our Life

We’re not a bike company. We’re a people-who-ride-bikes company — founded by a family who loves riding bikes. Cycling is more than what we do. It’s who we are. That’s why we work so hard to make the cycling community better for riders just like you.